"I AM"

I AM is a brand that Keeco created for the Tween market. The brand emulates a whimsical, fun, and unique vibe. I created fresh designs for this collection.

March 2023

BROOKLYN COLLECTION

We bought the Top of Bed cut-out Geo artwork and I incorporated smileys and peace signs. I designed all elements of this bed.

Top of Bed Option - MF

Top of Bed Option - Embossed Plush

Top of Bed Option - Corduroy

Banana Smiley Printed Sheet - MF

Smiley Decorative Pillow - Faux Fur, Embroidery

I AM - Market showroom photo

LUCAS COLLECTION

I created the Dec Pillow for this bed.

Decorative Pillow - Cotton base, boucle appliqué, plush appliqué

ELIJAH COLLECTION

I recolored the TOBs and sheet.

Top of Bed Option - Railroad Textured Stripe - MF

Top of Bed Option

Top of Bed Option - Woven Grid

Sheet - Jersey Knit

Decorative Pillow - Plush, Embroidery

September 2023

BLAKE COLLECTION

I recolored both Tie Dye Top of Beds, the sheets, and created the Blake Boy hand-gesture dec pillow.

Boy Colorway

Girl Colorway

PROCESS

We bought the Top of Bed artwork above. I manipulated it by removing the white texture on top to make it look less busy. Then, I recolored it by filling in the un-dyed areas with the colors from the tie dye shorts below.

Color Inspiration - Zara

FINAL

Top of Bed - MF

Top of Bed Quilt - Washed MF

Sheet - MF

Decorative Pillow - Cotton, Embroidery

Dec pillow

Embroidery on cotton canvas with binding

GIRL COLORWAY

Top of Bed

Sheet

I AM - Market showroom photo

September 2023 / March 2024

puffer quilts

I chose Pantone color combinations for the Puffer Quilts.

I AM - Market showroom photo

March 2024

SOFIA COLLECTION

I recolored the TOB floral print and sheet.

Top of Bed with ruffle - Knit MF

Sheet - MF

I AM - Market showroom photo

WESTLEY COLLECTION

This is a boy bed I created for market. I re-interpreted a loose camo rendering by adding in brush strokes and texture. I drew the sheet, created the dec pillow and recolored the TOBs.

Top of Bed Option - MF. I re-interpreted a loose camo rendering by adding in brush strokes and texture.

Top of Bed Option - Embossed Plush

Top of Bed Option - Jersey Knit

Sheet - MF

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